Ways Business Strategy is Going to Change | Erik Halvorsen

Erik Halvorsen
2 min readDec 3, 2021


With COVID-19 changing how we as a whole shop, there are ways as business leaders can change how we go about interacting with businesses. Today we’re going to be looking at how business strategy is going to change by 2025.

Understanding how current and potential customers’ priorities are changing

Listening to customers is one of the most important ways that you can adapt your business strategy. Engaging in a dialogue with your customers is incredibly important as it gives attention to important issues and concerns that your customers are facing. This gives you time to fix the issues and renew trust in your customers.

Putting your customers as the top priority is so vital to your business because your business is a two-way transaction. If you give good customer service to your customers, they’ll keep coming back and recommending your business to their friends and family, giving you more business.

Look at how you can change yourself as a business leader

In today’s day of transformation, you’re going to need to look at how you can change and how your position fits in your business. A good business leader will be able to evaluate their projects and see that they can ensure overall business objectives. Work with your Enterprise Program Management Officers (EPMOs) to develop ways to monitor and measure how the internal and external changes can impact in relation to the current portfolio.

When working with EPMOs helps identify where the changes should occur, but how it will affect the organization as a whole, and how we can manage the change.

Embrace change, but put employees first

Though change is often seen as a bad thing, it’s necessary for businesses to embrace it. If you are a strong business leader, you can use it to improve and progress your business. Taking the change seriously gives your business a competitive edge that other businesses may not have.

As a business leader, if you embrace change, be sure to help your employees through the tough transition time. You’ll need to motivate your employees to improve and change as well, giving them the strength to output new and better outcomes. Supporting your employees drives your business forward in ways that let them maintain the levels of success they’re hoping to achieve.

Originally published at https://erikhalvorsen.net.



Erik Halvorsen

Erik Halvorsen lives in Houston, Texas and is the Chief Business & Strategy Officer at FAR Biotech helping expedite drug breakthroughs. http://erikhalvorsen.net